Think about this for a second - the issue of purchasing links and diggs are huge problems for Google and Digg.
Purchasing a link is basically gaming the system. It shouldn’t count for SEO. People with lots of capital shouldn’t be allowed to get ahead in the SERPS just because they have a lot of money. It should be noted I think links are a great way of advertising, but I don’t think they should pass link juice. Even a link that doesn’t pass link juice can still be clicked on and more links to the site and more sales can still result.
This is exactly like the problem Digg is facing. Stories on Digg shouldn’t be allowed to get on the front page just because the submitter has money. Purchasing diggs is gaming the system.
Google is trying to keep it slightly fair by not letting purchased links pass link juice. Digg is trying to keep it fair by not letting people get ahead in the game by buying diggs.
It is the same exact issue.
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August 22nd, 2007 at 4:36 pm
[…] I wrote a post comparing the problem of buying links to buying Diggs. This is part 2 of that […]