It seems like every time a PageRank update occurs novice and professional SEO experts alike say stupid comments like “Oh, wow now my rankings will get better!”
Just an FYI: The PageRank number for rankings is constantly updated, but the number that displays on the toolbar is only updated every 5 months or whatever. A toolbar PageRank update is not the same as an update of the actual PageRank number that affects your rankings (if that makes sense).
If you get a new link to your site Google will take that into account for the PageRank calculation. If you get another link the calculation will be done again. Your site’s real PageRank number is constantly being updated.
If your traffic shoots up when a toolbar update is occurring that is purely coincidence.
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August 17th, 2007 at 9:14 pm
I like the way you put this. People are always worried about Google. They really need to worry about good content that isn’t the same ol same ol, and quantiy of said content.
August 17th, 2007 at 10:22 pm
Exactly, I just went on a forum earlier and every other post was “OMG PageRank update OMG OMG OMG” …. sometimes I just wanna slug those people.
September 1st, 2007 at 2:52 pm
[…] Remember, PageRank Is Constantly Updating - Something that many Webmasters and SEOs forget about, the PR number that Google uses to rank your pages is never the same as the number that displays on the toolbar. The toolbar number is always out of date. […]
September 11th, 2007 at 10:38 am
That’s true! Moreover, your real pagerank can be seen in Google Sitemaps. For example, if you spot something in the “medium pagerank”, be sure that you’ll see PR5 (or PR6-7) there once it becomes available to public.
September 11th, 2007 at 12:05 pm
Excellent point, it is something that I never really think about even though I do look at it.